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MERINO MADE DIFFERENT

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We've put decades of expert knowledge into our kit,

so you get the best, award winning

merino base layers and accessories,

responsibly made, for the long run!

PRODUCT FOR LIFE

It's a science! Not one specific element but many, brought together to function differently and be long lasting. Made responsibly, engineered for purpose!

VERSITILITY

Performance kit for the active, outdoor lifestyle, from daily walks to multi-day adventures. True companions, that won't let you down.

EXCEPTIONAL COMFORT

Feels like a second skin, a cosy hug, with a fit that's just right, no chaffing, stays in place and doesn't smell. Made to be loved and lived in.

THE KIT

BASE LAYERS

Undoubtably the most important layer,

is the layer against the skin. 

Protect your micro-climate,

stay in the comfort zone.

5/5
SHOP

BEANIE HAT

Becoming known as the pocket rocket beanie, 

this little beanie packs a punch. 

It’s small and easy to carry in your pack or pocket

It’s super cosy and so comfortable to wear.

Light, Warm and Breathable.

5/5
SHOP

SOCKS

The softest, most comfortable 

trail socks. 

Feet stay warm but not too sweaty.

Durable and long lasting.

 

 

5/5
SHOP

REVIEWS

Lindsey Knox
Lindsey Knox
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It’s always a dilema for me about what to wear on days when it’s going to be a mix of hot and cold sections as I tend to get too hot wearing a normal thermal top but this got me round the Feel the Burns race without getting too hot or too cold, very impressed. The material is lovely and soft, a real pleasure to wear.
Marcus Naylor
Marcus Naylor
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Just back from a 7 day bike-packing trip with 6 nights of wild camping… my loomi (long sleeve) was THE perfect base layer and favorite piece of kit. Comfortable, and performed flawlessly in the sun, rain, and wind (mostly wind!). On the odd occasion, I found myself refueling in a cafe, despite my disheveled appearance I didn’t notice others taking a wide berth, the merino fabric is great for staying fresh. Highly recommended.
Cat Sutherland
Cat Sutherland
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The Loomi baselayer has become a go-to piece of kit. I’m a huge fan of merino and this delivers all the performance I’d hope for, as well as being super easy to care for. As a busy working mum, it’s ideal having a technical top I can keep wearing all day too. Bought one for a friend I loved it so much!
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